São Paulo, the largest city in Latin America and home to over 150,000 bars and restaurants, will be the stage for the highly anticipated launch ceremony of The MICHELIN Guide Rio de Janeiro & São Paulo 2025 on May 12. During the event, gastronomy enthusiasts will witness the live unveiling of The MICHELIN Guide's new restaurant selection for both cities.
At the iconic Rosewood São Paulo Hotel, the prestigious MICHELIN Stars will be revealed, alongside the Bib Gourmand awards, which recognize establishments offering excellent quality at reasonable prices. The Green Stars, a distinction highlighting commitment to sustainability in gastronomy, will also be presented, as well as all newly recommended restaurants featured in this edition of The MICHELIN Guide.
The event will welcome the chefs of the selected MICHELIN Guide restaurants from Rio de Janeiro and São Paulo, along with partners and notable figures from the gastronomy sector.
Gwendal Poullennec, International Director of The MICHELIN Guide, comments on the choice of São Paulo to host this edition of the selection: "São Paulo is the largest city in Brazil and a gastronomic destination known for its diversity and creativity. The gastronomic scene in São Paulo is globally recognized for its quality. With the support of the City Hall, we will celebrate talent, flavors, and innovation in an unforgettable event."
Poullennec also highlights the importance of Rio de Janeiro's cuisine, which will also be featured at the event: "With its immense gastronomic wealth, Rio de Janeiro adds a unique flavor to the event. The dedication and creativity of its chefs make each dish a celebration of the local culture. We are excited to celebrate the talent of the chefs from both cities and also their teams in both the kitchen and the dining room, who make the customer experiences unique."
São Paulo: The Gastronomic Capital Where Different Cuisines Converge
A history of migration to São Paulo—from all regions of Brazil and countries such as Italy and Japan—have transformed the city into a true epicenter of culinary cultures. Here, traditions from across Brazil coexist with dishes that seem as much Paulistano as they are international, such as pizza and sushi.With a diverse and sophisticated culinary scene, there is no need to leave the metropolitan area to find restaurants that represent the excellence of Brazilian cuisine or establishments that masterfully translate Italian, Japanese, Peruvian, French, or Syrian flavors. From ancestral culinary projects to cutting-edge innovations, the city reaffirms its place as one of the world’s great gastronomic hubs.
"Hosting The MICHELIN Guide Ceremony 2025 is an honor and a recognition of our city's gastronomic diversity. São Paulo boasts an excellent menu with cuisine from different regions, states, and countries. Good food is an attraction for everyone who lives in or visits the city, offering options for all tastes and budgets. This essential sector in job and income generation gains more encouragement from this partnership with The MICHELIN Guide, which will bring even more tourists and growth to the service sector," celebrates the Mayor of São Paulo, Ricardo Nunes.
"It is a tremendous pleasure for São Paulo to host the ceremony and celebrate the boundary-pushing creativity of Brazilian cuisine. For tourism, this partnership elevates the city to another level, expanding the reach of the gastronomic scene and further strengthening the city's vocation in this sector," highlights the Municipal Secretary of Tourism, Rui Alves.
The MICHELIN Guide Rio de Janeiro & São Paulo 2025 Selection
As every year, the new selection of restaurants in Rio de Janeiro and São Paulo is being compiled independently by an international team of anonymous Inspectors. For nearly 100 years, The MICHELIN Guide has based its evaluations on the same five criteria: the quality of ingredients, harmony of flavors, mastery of culinary techniques, the personality of the cuisine, and consistency over time.The MICHELIN Guide Rio de Janeiro & São Paulo 2025 launch ceremony will be broadcast live on the official MICHELIN Guide YouTube channel. After the announcement, the new selection will be available on the MICHELIN Guide website and app.
