The MICHELIN Star Revelation Great Britain and Ireland 2021 will be held on January 25, 2021.
All the new MICHELIN Stars will be unveiled at the event, which will take place at The Dorchester Hotel in London, and which will highlight the resilience, quality and potential of the industry across the UK and Ireland.
The event also marks the launch of the MICHELIN Guide Great Britain and Ireland 2021, which will be a digital-only publication to take into account industry recovery from Covid-19 and to offer users more modern and engaging resources via the app and on guide.michelin.com.
“Moving the publication and launch from our usual October date will not only allow time for the hospitality industry to get back on its feet, but will also let us prepare a full and comprehensive guide for our readers.”
Gwendal Poullennec, International Director of the MICHELIN Guides, said: “Our inspectors are eating out and supporting the industry across Great Britain and Ireland. Moving the event to January and launching a digital-only guide gives us the time we need to be fair to restaurateurs and to ensure the consistent, expert advice our customers demand.
“Restaurants have been through challenges we previously couldn’t even have imagined – and I want to applaud chefs and owners for the passion, ingenuity and entrepreneurship they have shown this year.”
“Our inspectors have been out and about for some weeks now, eating twice a day in restaurants and pubs. They all love being back out there and have been busy sharing their joy and posting about their experiences on our social media platforms. We hope this has enticed many customers back into eating out and supporting their local restaurants and the restaurant industry at large.”
The talent, adaptability and commitment shown by chefs and restaurateurs are the signs of an industry with huge potential, the MICHELIN Guide teams believe – and the MICHELIN Guide wants to support that potential by showcasing excellent restaurants to hundreds of thousands of people across its digital channels.
“The future may look different but our goal remains constant: to connect customers to the best restaurants around the country, whatever the occasion, and to celebrate this most magnificent of industries - one that brings so much joy to so many.”
- Access to the MICHELIN Star Revelation – both physical and digital – will constantly be reviewed to ensure as many people as possible can enjoy it in complete safety. No further details will be available until closer to the event.
Michelin, the leading mobility company, is dedicated to enhancing its clients’ mobility, sustainably; designing and distributing the most suitable tyres, services and solutions for its clients’ needs; providing digital services, maps and guides to help enrich trips and travels and make them unique experiences; and developing high-technology materials that serve a variety of industries. Headquartered in Clermont-Ferrand, France, Michelin is present in 170 countries, has more than 127,000 employees and operates 69 tyre production facilities which together produced around 200 million tyres in 2019. (www.michelin.com)
David Johnson: firstname.lastname@example.org; 0044 (0)1782 402341