Soho Grand Hotel

Name: Soho Grand Hotel in New York City
Address: 310 West Broadway at Grand Street, New York City, New York, 10013, USA
Telephone: +1 212 965 3000
Rating: 18.4

310 West Broadway at Grand Street, New York City, USA

Soho

347 Rooms

Modern Design & Happening

On the outside, with its cheery pink brick facade, the SoHo Grand resembles a brand-new shopping complex. But inside is a different story. Cast iron dogs stand guard at industrial design central — square lights, molded concrete walls, a coffee table the size of a grand piano. There’s mesh wire glass everywhere, including on the writing desks in the rooms. The floors are the same stuff you see on New York sidewalks — corrugated steel for the elevators, and cast iron and glass for the stairs.

When it opened in 1996, the Grand was the first big SoHo hotel, and its downtown location has continued to be a major factor in its identity. Take the concierges, who can get you a reservation at the hottest underground restaurant and fill you in on the hippest goings-on. Here’s where you'll find Tokyo urbanites in platforms, tough-talking London businessmen on their cells, lanky Nigerian models, many rock and roll musicians, and a lot of crazy hair. It's easy for that much hipness to be intimidating, but the Grand, despite its name, is warm and happy. Maybe it’s the pet friendly atmosphere — Fifi can munch on a biscuit at the bar while you drink your Tartini, and you can even borrow a goldfish to keep you company through those long Manhattan nights. Or perhaps it’s the fact that while it’s undisputedly cool, the Grand is also curiously reminiscent of dormitory days, with its reupholstered sofas and signature dish of macaroni and cheese on the menu, available in any of the three dining spaces on the second floor (plus Gilligan's outside during the warmer season).

Amenities & Services Need to Know

Location

Soho Grand Hotel

310 West Broadway at Grand Street, New York City, USA

Soho

18.4

Christopher

Stayed June 2025

Location was great

Esther

Stayed April 2025

It's central location to all activity, shopping, restaurants, lower NY areas. It's in good shape for all the traffic it gets!

Cybele

Stayed March 2025

I would pick Very Good if that was an option. Excellent food, mostly attentive service, and great location. Bathrooms could be more accommodating with counters instead of freestanding sinks -- especially in such a small space. And the club music gets really, really loud on the weekends, pouring into the common areas. But if you want a "vibe" feeling, and proximity to Soho's and Nolita's cool offerings, this is a great place to stay. The front doorman, Daniel, is fantastic.

Jean-Michel

Stayed January 2025

L’emplacement de l’hôtel.

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